Jonathan Tah x ClutchFit 3.0 Launch

Bundesliga- and German National Player Jonathan Tah reveals his new cleat, the Under Armour ClutchFit 3.0
The mission
– Generate buzz around Under Armour’s landing in German Soccer
– Present the new football cleat ClutchFit 3.0 and screen Jonathan Tah’s first official campaign video for Under Armour
– Conduct exciting press conference with one of Germany’s rising soccer stars
—> Set in his very own gym, Jonathan Tah spoke about his dedication to the game and hard work, as well as his partnership with Baltimore’s athletic powerhouse.
German media and football influencers were present at the global launch of the newest football cleat as well as Jona’s 1st Under Armour Campaign video.

Under Armour


– Conception
– Event Production
– Media Production