Impetus II
The Drive of NathalieSchneitter
CLIENT
Audi Schweiz
MODUS OPERANDI
Campaign Video
LOCATION
Davos, Switzerland
DETAILS
We pitched a creative concept for a content series to Audi Switzerland that authentically reflects their ambassadors while smoothly integrating their new ETRON model. "Impetus" is the result, a video series that portrays Swiss pioneers in their respective fields.
Episode II portrays Nathalie Schneitter, the first female e-mountainbike world champion and pioneer in her sport. We discover her mindsite of being curious and continuously moving forward while always striving for the best.