RED BULL / Raising the Bar - The Distillery

Raising The Bar

CLIENT

Red Bull

MODUS OPERANDI

4 Episode Series

LOCATIONS

New Zealand, Sweden, Austria, Canada, Germany

DETAILS

Raising the Bar is a four part series following two worldclass slopestyle mountainbikers, Erik Fedko & Emil Johansson, during their season. From an idea that went through various iterations in creative development, to art direction including logo development, to finally the extensive & complex production, as well as the all important post-production process; we handled (almost) all steps along the way in constant exchange with the client. The result: a modern approach to mixed media storytelling.

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