HOVR Infinite
CLIENT
Under Armour
MODUS OPERANDI
Product Launch
LOCATION
Gaszählerwerkstatt, Munich, Germany
DETAILS
In an exciting and engaging media event, the new HOVR Infinite was introduced as Under Armour’s ultimate performance running shoe to the pan-european media.
Focusing on UA’s unique approach to wearable technology and connected fitness, the event educated guests on Under Armour’s holistic approach to running.
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